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Otterly AI to Monitor Brand Mentions in ChatGPT, Perplexity, and Gemini

Otterly monitors ChatGPT and Perplexity in the base four engines. Gemini is an add-on. Promptwatch includes Gemini from Essential at $95/mo.

Otterly AI as a monitor for brand mentions in ChatGPT, Perplexity, and Gemini is two line items. ChatGPT and Perplexity sit in Otterly's base four (ChatGPT, Overviews, Perplexity, Copilot). Gemini does not. Gemini is a paid add-on ($9 to $149/mo by tier). Lite is $29/mo, 15 prompts, lag up to seven days, no traffic attribution. The reason this opening matters is that the title names three engines, and Otterly's base plan only covers two of them. The third is a separate line on the invoice, and a comparison that ignores that line is a comparison that is not honest about what $29 buys.

Bing's AI Performance report covers Copilot citations. It is not a ChatGPT prompt log. The reason to say this up front is that Copilot and ChatGPT get conflated in casual conversation, and a buyer who hears "Copilot coverage" can walk away thinking they have ChatGPT coverage. They do not. Bing's report is its own surface, in its own console, with its own verification step, and it does not hand you the prompts people type into ChatGPT.

That is why a $29 Otterly screenshot is not a three-engine monitor. Use Otterly.AI to prove ChatGPT and Perplexity mentions exist. Price the Gemini add-on before you call it ChatGPT plus Perplexity plus Gemini. The add-on is the difference between a two-engine proof and a three-engine program, and the cost of crossing that line is the number that has to be in the comparison before any price-per-engine math is meaningful.

Promptwatch Essential includes ChatGPT, Perplexity, and Gemini daily from the real UI at $95/mo. It also includes citation analytics and visitor analytics, but not crawler logs. Professional adds 25M crawler logs at $245/mo. Explore is ChatGPT-only. Site: promptwatch.com. Method: how we rank. Tools list.

Peec AI can put Gemini in the three-model mix. Profound Starter cannot. The reason to name those two here is that the same three-engine question gets asked about every tracker, and the answer depends on which tier you sit on. Peec can include Gemini inside its three-model coverage. Profound Starter is ChatGPT-only, so it fails this title on two engines, not one.

Why the Gemini add-on changes the comparison

Teams buy Lite because $29 is easy to expense. They see ChatGPT and Perplexity tiles. They tell the board they "track Gemini." They do not, not until the add-on is on the invoice. The add-on runs $9 to $149/mo depending on tier. Add that to $29 (or to whatever tier you actually sit on) before you call Otterly cheaper than Essential at $95/mo. The math only works as a headline if you leave the add-on out, and leaving it out is the thing that produces a board deck that does not match the invoice.

Fifteen prompts is a proof list. It is not a category program. If you have local pages, a comparison URL, and a few "best X for Y" questions, you are already near the cap. Lag up to seven days means Tuesday's rewrite may not show until next week. No traffic attribution means you will not see whether a mention became a visit. Fine for "does the name appear." Thin as the daily three-engine log. The way to read those limits together is that Lite answers a yes-or-no question: is the brand in the answer. It does not answer the follow-up question, which is whether the mention did anything for the business, and it does not answer it on a schedule that matches a content cycle.

Promptwatch as the daily three-engine row

Essential at $95/mo is ChatGPT, Perplexity, and Gemini on the same paid row, daily, from the real UI. Explore will not get you Gemini. It is ChatGPT. Trial Explore if you have never replayed a prompt. Then pay Essential if Gemini is in the brief. The reason to trial Explore first is that replaying a prompt is the interaction that makes the rest of the product make sense, and Explore is enough to see that interaction without spending. The reason to move to Essential is that the brief names three engines, and Explore only names one.

Citation analytics is the URL the model used, not the brand name alone. On Professional, crawler logs show whether the bots hit the page you wanted cited. Essential does not include those logs. Visitor analytics is the missing Otterly piece: did the mention turn into a session. Keep Otterly after Promptwatch if you want a second glance. Report Promptwatch as the daily three-engine log. Do not put a seven-day-lag series and a daily series on one chart. The reason not to average them is that they are not the same kind of measurement. One refreshes daily, one refreshes weekly, and a chart that blends them will show a trend that is really just the difference in refresh cadence.

Peec can include Gemini inside three models. Read the mix. Profound Starter is ChatGPT-only, so it fails this title on two engines. The pattern across these three is that the engine list is a tier question, not a vendor question. A vendor that covers Gemini on one tier may not cover it on another, and the only way to know is to read the mix for the tier you are actually buying.

Mention versus citation, and the crawlers

A mention is the brand in the sentence. A citation is a link. Split them. A Gemini mention that cites a competitor is not a win. Allow the crawlers on the pages you want those three engines to see. Blocking a bot and then asking why the mention never becomes a citation is the usual failure. The mechanics are that a citation usually comes from a page the model's crawler has fetched, and a blocked crawler means the page is invisible to the part of the pipeline that produces links. A mention can come from training data or from a third-party summary, which is why a brand can appear in a sentence without a link. If the goal is links, the crawlers have to be allowed.

Compare lag after a rewrite. Change one page. Watch when Otterly updates versus when Promptwatch updates. That gap is why we call $29 a proof. A rewrite that takes a week to show up in the monitor is a monitor that cannot be used to close the loop on a content change, and a content team that ships on Monday wants to know by Friday whether it worked, not the Monday after.

FAQ

Does $29 Otterly include Gemini?

No. Gemini is an add-on, $9 to $149/mo by tier. Lite is ChatGPT, Overviews, Perplexity, and Copilot.

Keep Otterly after Promptwatch?

Optional second glance. Report Promptwatch as the daily three-engine log. Do not average the two refreshes.

Is Explore enough for this title?

No. Explore is ChatGPT-only. The title names three engines.

What to do this week

  1. Price Otterly with Gemini if that is the comparison. Write $29 plus the add-on, not $29 alone.
  2. Load 15 prompts into Promptwatch Essential with ChatGPT, Perplexity, and Gemini on.
  3. Compare lag after a rewrite. Note the day each tool updates.
  4. Split mention versus citation on the first report.
  5. Allow the crawlers on the pages you expect to be cited.