Authoritas review
Ranked #49SEO platform with early, detailed AI Overviews tracking and SERP intelligence.
Our verdict
Authoritas has quietly built the most granular AI Overview tracking documented anywhere: its bot clicks 'Show More', expands citation lists, and scrolls carousels to capture AIO pages other tools never see, down to pixel coordinates — and its SERPs API exposes it all. The rest of the story is a niche vendor's: a 7.0/10 TrustRadius score, an interface multiple reviewers say needs an overhaul, mixed-currency pricing pages, and little independent review volume. Forensic instrument, rough vehicle.
Best for: Publishers and data teams that want the most forensic AI Overview tracking available and will tolerate a dated interface to get it.
Authoritas was among the first SEO platforms to ship detailed AI Overviews tracking, reporting who gets cited, with which pages, across your keyword portfolio.
Its citation-source detail — seeing exactly which URLs AI Overviews pull from — is genuinely useful for planning content that replaces competitors in answers.
The forensic advantage
Authoritas' pixel-level 'True Rank' methodology measures where results actually render on screen, not just their list position — and its AIO tracking takes that further than any documented competitor: the crawler interacts with the AI Overview, clicking 'Show More', expanding hidden citations, and scrolling carousels to record every ranking page inside the answer, with type, position, and pixel coordinates. The AI tracker spans ChatGPT, Perplexity, Claude, Gemini, DeepSeek, AI Overviews, and Bing AI.
For publishers and eCommerce teams whose economics turn on SERP real estate, plus a BigQuery integration on top tiers, this is data-team-grade tooling.
The vendor reality
Independent evidence is thin and mixed: TrustRadius sits at 7.0/10 over 27 reviews, with the recurring critique being the interface — 'awkward,' needing a redesign, no top-level project overview (you inspect each module separately), and filters that overwhelm without in-app guidance. Long-term customers describe stretches of years with little visible product evolution, though that predates the current AI-tracking investment.
Buying is its own small adventure: the SEO platform (£99 Essential to ~£799 Expert, free 1-site tier) and the credit-based AI Search Tracker (free 50 credits up to £1,125/mo for 42,000) are priced separately, and Authoritas' own pages mix GBP and USD — confirm the currency and the total for both products before you commit.
| Product | Range | Notes |
|---|---|---|
| SEO platform | £99–£799+/mo | Free tier: 1 site, 1,000 rank credits |
| AI Search Tracker | Free–£1,125/mo | Credit-based: 50 to 42,000 credits |
| Currency caveat | GBP/USD mixed on own pages | Confirm at purchase |
Who should buy it
Publishers, large eCommerce, and data teams that need to know exactly what renders inside AI Overviews — nothing else documents AIO internals this thoroughly, and the API makes it pipeline-ready.
Teams that need polish, onboarding, and community should expect friction here that Semrush-class tools have engineered away — pay for the data, not the experience.
Authoritas pricing
| Plan | Price | What you get |
|---|---|---|
| Free | £0 | 1 site, 1,000 rank credits |
| Essential | £99/mo | Core platform |
| Advanced / Expert | £399–£799/mo | Scale, BigQuery on top tier |
| AI Search Tracker | Free–£1,125/mo | Credit-based, 7 AI engines, AIO expansion |
How Authoritas compares
| Tool | Category | Pricing | Best for |
|---|---|---|---|
| Authoritas (#49) | SEO suite with AI tracking | From £99/mo | Publishers and data teams that want the most forensic AI Overview tracking available and will tolerate a dated interface to get it. |
| Promptwatch (#2) | AI visibility tracker | From $29/mo | Teams that want evidence-grade tracking, alerts, and competitor share without enterprise pricing or onboarding. |
| Semrush AI Toolkit (#6) | SEO suite with AI tracking | $99/mo per domain (add-on) | Single-domain teams already living in Semrush who want an AI column next to their keyword data. |
| Ahrefs Brand Radar (#7) | SEO suite with AI tracking | From $199/mo + Ahrefs plan | Ahrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking. |
Key features
- AI Overview citation tracking by URL
- Keyword portfolio monitoring
- SERP feature intelligence
- Market share reporting
Frequently asked questions
What makes Authoritas' AIO tracking special?
Its crawler interacts with AI Overviews — clicking 'Show More', expanding citations, scrolling carousels — to capture ranking pages hidden from passive scrapers, recorded to pixel coordinates. No other documented tool goes that deep inside the answer box.
Why is its TrustRadius score only 7.0?
Mostly interface complaints: awkward navigation, no unified project overview, overwhelming filters, and slow historical product evolution. The data capability outruns the user experience.
How is Authoritas priced?
Two products: the SEO platform (£99–£799+/mo, free 1-site tier) and a separate credit-based AI Search Tracker (free to £1,125/mo). Its own pages mix GBP and USD, so confirm currency and combined total before buying.
Best Authoritas alternatives
See allDaily AI visibility tracking with screenshot evidence, instant alerts, and competitor share across every major engine.
Best for: Teams that want evidence-grade tracking, alerts, and competitor share without enterprise pricing or onboarding.
- Six engines with daily cadence at SMB pricing
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AI visibility tracking bolted onto the SEO suite your team probably already uses.
Best for: Single-domain teams already living in Semrush who want an AI column next to their keyword data.
- Zero new-tool onboarding for Semrush shops
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Brand mention and AI Overview tracking inside the Ahrefs index.
Best for: Ahrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking.
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A bundled AI results tracker inside one of the best-value SEO platforms.
Best for: Budget-conscious teams that need the SEO suite anyway and want a directional AI signal bolted on.
- Excellent value for the bundle
- Simple onboarding