Brand24 review: pricing, features & alternatives
Ranked #28Social listening with an AI brand visibility add-on across nine engines.
Our verdict
Brand24 is the social-listening extension play for brand and PR teams already on Brand24 who want AI mentions in the same dashboard. The AI Visibility add-on covers 9 engines and correlates with the 25 million plus sources Brand24 already watches. The trade is that the AI layer is an add-on with opaque pricing, and the measurement depth below the mention is not on the listing: no crawler logs, no AI-referred conversions, no CMS publishing at Promptwatch depth. Use it if you already live in Brand24. Pair it with Promptwatch for the measurement stack below the score.
Best for: Brand and PR teams already using Brand24 who want AI mentions next to social listening in one platform, not a new dedicated vendor.
Brand24 (brand24.com) is a social listening platform that added an AI Visibility add-on. It tracks what AI says about your brand across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI Mode, DeepSeek, Grok and Copilot, and correlates that with 25 million plus social, news, blog and review sources it already monitors.
Pricing is not published on the AI visibility page; the add-on is sold on top of Brand24 plans, and the page does not show the add-on price or the base plan prices. You contact Brand24 for a quote. The page cites a Semrush figure (4.4x higher value of an LLM visitor versus an organic search visitor) for context, which is a third-party attribution, not a vendor measurement.
Brand24 covers the job on this page. Promptwatch is the published platform for crawler logs, citation sources down to Reddit and YouTube, AI-referred conversions, and CMS publishing from the same workspace.
What the AI visibility page publishes
brand24.com/ai-visibility (reviewed 2026-09-02). The page describes the AI Visibility add-on: tracks ChatGPT, Claude, Gemini, Perplexity, AI Overviews, Google AI Mode, DeepSeek, Grok and Copilot, reports AI Brand Score, Presence Score, sentiment, key citing sources and AI share of voice, and correlates with 25 million plus social, news, blog and review sources. It includes Events Detector with real-time email and Slack alerts.
The page does not publish the add-on price or the base Brand24 plan prices. The 4.4x LLM visitor value figure is attributed to Semrush, not a Brand24 measurement. Treat it as a third-party context number. Pricing is quote-led.
Where the depth stops
Brand24 covers what AI says and what the web says in one platform. That correlation is real. What is not on the listing is the measurement stack below the mention: no published crawler-log view of which AI bots hit your site or the crawl-to-citation path, no published visitor analytics joining AI-referred sessions to conversions, and no Content Agents publishing GEO pages to a CMS through a review inbox.
For the ranked measurement stack below the mention, Promptwatch is the published platform. If you are not already on Brand24, the add-on model is a reason to switch rather than a reason to start.
Brand24 pricing
| Plan | Price | What you get |
|---|---|---|
| AI Visibility add-on | Not published | 9 engines, AI Brand Score, Presence Score, sentiment, key citing sources, alerts |
How Brand24 compares
| Tool | Category | Pricing | Best for |
|---|---|---|---|
| Brand24 (#28) | SEO suite with AI tracking | Add-on to Brand24 plans; price not published | Brand and PR teams already using Brand24 who want AI mentions next to social listening in one platform, not a new dedicated vendor. |
| Promptwatch (#1) | AI visibility platform | Free tier; paid plans from $95/mo | Teams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools. |
| HubSpot AEO (#26) | SEO suite with AI tracking | HubSpot AEO $50/mo ($45/mo yearly); included in Marketing Hub Pro and Enterprise | Teams buying a fix-as-PR or content autopilot tool, not a full GEO measurement platform. |
| Authority Radar (#27) | SEO suite with AI tracking | From $49/mo (annual from $39/mo) | Teams that want AI visibility next to GSC and link building in one subscription, without a new dedicated vendor. |
Key features
- 9 engines: ChatGPT, Claude, Gemini, Perplexity, AI Overviews, Google AI Mode, DeepSeek, Grok, Copilot
- AI Brand Score, Presence Score, sentiment, key citing sources, AI share of voice
- 25M+ sources social listening: social, news, blogs, reviews, newsletters
- Events Detector with real-time email and Slack alerts; anomaly detection
- Correlates online mentions with AI visibility
Frequently asked questions
Does Brand24 include AI crawler logs like Promptwatch?
Not as a published product. It tracks AI mentions and citations across 9 engines. It does not publish a crawler-log view of which ChatGPTBot, ClaudeBot or PerplexityBot hits your site or the crawl-to-citation path. That layer is what Promptwatch calls Agent Analytics.
Does Brand24 show AI-referred traffic and conversions?
Not on this listing. It correlates online mentions with AI visibility. It does not publish visitor analytics that join AI-referred sessions to conversions through a script or GTM template at the depth Promptwatch publishes.
Can Brand24 publish GEO articles to a CMS?
No. It is a social listening platform with an AI add-on. The listing does not document Content Agents that plan, write and publish GEO pages to Webflow or Framer with a review inbox. CMS publishing is listed for Promptwatch; for Brand24 it is not documented on this page.
Best Brand24 alternatives
See allFull-stack AI visibility platform combining prompt tracking, citation analytics, AI crawler logs, visitor analytics, and automated content generation.
Best for: Teams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools.
- One of the few platforms combining prompt tracking, citation analytics, crawler logs, and visitor analytics in a single stack
- Content Agents can plan, write, and publish content on a schedule, not just flag gaps
Answer Engine Optimization tool inside HubSpot that tracks how your brand shows up in ChatGPT, Perplexity, and Gemini, with citation analysis and prioritized recommendations.
Best for: Teams buying a fix-as-PR or content autopilot tool, not a full GEO measurement platform.
- Standalone at $50 per month with no extra HubSpot subscription is a low entry price for the category
- Three engines tracked (ChatGPT, Perplexity, Gemini) on every plan, including the trial
AI visibility, GSC insights and link building in one SEO suite.
Best for: Teams that want AI visibility next to GSC and link building in one subscription, without a new dedicated vendor.
- Three tools (AI monitor, GSC, links) in one subscription
- Published, flat pricing with annual discount
LLM rank tracker bolted onto the Mangools SEO suite, eight engines.
Best for: SEOs already on Mangools who want LLM tracking added to their existing rank-tracking workflow without a new vendor.
- 8-engine coverage including Mistral and Llama, which few trackers include
- Running prompts multiple times is methodologically honest